EXTERNALITIES IN PRODUCTION AND CONSUMPTION
Question 3 A) Answer the following question for each of the following examples: (i)
smoking by individuals; (ii) toxic waste production by firms; (iii) research and development
by a high-tech firm; and (iv) individual vaccination against communicable illness. Is there an
externality? If so, describe it, including references to whether it is positive or negative and
whether it is a consumption or production externality.
Introduction
Externalities arise whenever the actions of one economic agent directly affect another
economic agent outside the market mechanism. There are conditions for efficiency in
consumption and production and overall economic efficiency. These conditions involve
marginal rates of substitution (MRS) and marginal rates of product transformation (MRPT).
The conditions were derived on the assumption that there were no external effects in
consumption and production. However, this may not be so always. Consumption and
production may be subject to externalities. The externalities could be positive or negative.
Positive externalities are externalities that involve external benefits while negative
externalities involve external costs. Positive production externalities lead to under production
while negative consumption externalities lead to over consumption. Positive consumption
externalities lead. Negative production externalities lead to over production. Positive
consumption externalities lead to under consumption.
Example of Externalities
(i) Smoking by individuals
This is a case of Negative consumption externality. When an individual’s consumption
reduces the well-being of others who are not compensated by the individual. Thus, when a
person smokes they expose those near them to a higher risk of diseases such as lung cancer
and asthma among others. This calls for regulation that seeks to protect non-smokers
including setting up of smoking zones in designated areas. This may reduce the consumption
of cigarettes by individuals.
(ii) Toxic waste production by firms
This is a Negative Externality in Production. An example is that of a paper milling firm that
produces paper and the toxic waste is dumped into a river. The firm maybe doing well
however the effects of the toxic waste may be too much. The riverside residents and the
fishes and the aquatic life in the river are hurt by the waste.
(iii) Research and development by a high-tech firm
This is a Positive Externality in Production. The high tech firm will provide comprehensive
research that will lead to inclusive and sustainable development. The firm will also benefit
from improving its technological capacity and be more effective and efficient in future
engagements.
(iv) Individual vaccination against communicable illness
This is a Positive Externality in Consumption. The welfare of any person in a particular
neighbourhood depends not only on whether he is vaccinated but also on whether the people
in the said neighbourhood have been vaccinated so that the communicable diseases are not
spread.
Question 3 B). Caffeine is a highly addictive drug found in coffee, tea, and some soda.
Unlike cigarettes, however, there have been very few calls to tax it, to regulate its
consumption, or to limit its use in public places. Why the difference? Can you think of
any economic arguments for regulating (or taxing) its use?
Continued use of tobacco and excessive consumption of coffee, tea and some sodas are
significant contributors to the global epidemic of non-communicable diseases. As a
consequence, they contribute, as well, to excess health care costs and productivity losses.
Taxes specific to such products, known as excise taxes, reduce consumption of these products
and thereby diminish their adverse health consequences. Although such taxation has
historically been motivated primarily by revenue generation, governments are increasingly
using these taxes to discourage unhealthy consumption. Thus, taxation is an effective
smoking control policy tool that not only helps to reduce consumption of cigarettes.
Exercise taxes generally result in higher prices for consumers, reducing demand for taxed
products. The size of the reduction and whom prices most affect depend on consumers’ price
elasticity of demand (the percentage change in the quantity demanded resulting from a 1%
price increase). The cross price elasticity of demand can be. Described as measure of
responsiveness of the demand for a good towards the change in the price of a related good. It
is always measured in percentage terms.
Price elasticity is a function of whether consumers treat the good as a necessity or a luxury
item, how much of a consumer's income is spent on that good, and the availability of
substitutes. The difference between taxation for cigarette is that there are minimal substitutes
unlike with coffee, tea, water, juice, soda and other beverages. With substitutes for each other
like tea and coffee, the cross price elasticity will be positive, i.e. if the price of coffee
increases, the demand for tea increases.
On the other hand, in case the goods are complementary in nature like pen and ink, then the
cross elasticity will be negative, i.e. demand for ink will decrease if prices of pen increase or
vice-versa.
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